Client:
Ben Strawn
Role:
Art Direction • Photography • Design
Brief:
Conceptualize and create visuals for the release of "See in Color," the sophomore release from singer/songwriter Ben Strawn.
Outcome:
See In Color is an album that explores themes of honesty and healing. Pulling inspiration from interviews with the client, a visual narrative was crafted that represents his search for the forgiving grace of looking for the light. With intentions of building on the theme of light and dark, a sunset photoshoot was scheduled; however, when clouds all but ruined the desired aesthetic, shooting through a prism breathed new light into the visuals. By reducing the photos for the album artwork to black and white, the alluring magic of the prism shines through to create a vividly mysterious work of art. A series of social media promotions were crafted to reveal the heart of the music piece by piece, building anticipation, in preparation for the album release.
